Product photography covers a range of styles, each suited for different purposes and platforms. Here are the main types:
1. White Background (E-commerce) Photography
- Clean, minimal images on a plain white background.
- Used for Amazon, eBay, Shopify, and other online stores.
2. Lifestyle Product Photography
- Shows the product in use or in a real-life setting.
- Helps customers visualize how they would use it.
3. Flat Lay Photography
- Products arranged on a flat surface and photographed from above.
- Common in fashion, food, and beauty industries.
4. Studio Product Photography
- High-end, well-lit images taken in a controlled studio environment.
- Used for premium or luxury products.
5. 360-Degree & Interactive Photography
- Multiple images stitched together to allow a rotating product view.
- Useful for online stores selling tech gadgets, shoes, etc.
6. Macro Product Photography
- Extreme close-up shots highlighting details and textures.
- Used for jewelry, watches, cosmetics, and small products.
7. Conceptual/Product Advertisement Photography
- Creative, artistic photos that tell a brand story.
- Often used in social media marketing and magazine ads.
8. Ghost Mannequin Photography (Invisible Mannequin)
- Apparel photography that makes clothing appear worn without a model.
- Used for fashion brands and online stores.
9. Packaging & Unboxing Photography
- Focuses on how the product is packaged and presented.
- Popular in influencer marketing and social media.
10. Food & Beverage Product Photography
- Styled and shot with appealing lighting to make food look delicious.
- Used by restaurants, cafes, and food brands.